About > First Thirty

Why First Thirty?

Simplicity and clarity are key to getting anywhere fast in business.

Our business philosophy is to find a few key goals or checkpoints that help to define purpose, guide decision making, and recognise progress as it happens.

Just as the first thirty seconds of any engagement are key to winning attention and traction, there are other milestones, like the first thirty:

people – a ‘grown up’ organisation
customers – when development goes commercial
million – or another number that is a threshold of scale
months – surviving this far and becoming sustainable?

There are also some tools that help in personal and business development, like the first thirty:

minutes – to plan the day ahead
words – to grab a reader’s attention

A Framework for Growth

Five axes that a founder will define, plan for and execute. One axis that enables the business, based on the combination of the other five.

Phil Curtis

Director & Principal Consultant

I’m a consultant and a coach, in both business and sport.

I have mentored, coached, advised or led businesses and teams in global companies and SMEs, on major projects, business development, fundraising, M&A and growth initiatives.

As a qualified sports coach (canoe and paddlesports) I deliver instruction or lead groups and expeditions. The crossover between sport coaching and business has enriched my approach and contributed to my achievements in both.

Mission

I will help emerging companies with great new technologies to become sustainable and valuable for their founders, their team and the communities they serve, by applying thirty years of accumulated experience at the top of global technology organisations.

Vision

I am here to help others to succeed. With my help, companies have won business and investment, grown and prospered, sports and business people have gained insight, confidence and achieved higher performance.

Approach

I work one-to-one with business leaders, bring tools and specialist skills to support their organisation and assemble teams of experienced professionals to assist with project delivery. This combination offers focus, flexibility and scale wherever it is required.

Start the conversation now

If these thoughts ring any bells for you, or touch on any gaps in your thinking, then let’s chat about how we can work together to accelerate your ideas into reality.

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